Spotlight: Monica Long, Color Specialist

Saturday, August 17th, 2013


We are proud to announce that we have our very own Goldwell Color Specialist on our team at salon TONIC. Monica has been with the salon for a little over a year now, but has had her hands in the hair industry for 14 years and has been a Goldwell educator for 10 of those years. Monica has taught with Goldwell throughout the nation, with a heavy concentration in the San Francisco Bay Area. She has worked alongside global internationally renowned colorists and many celebrity stylists, gaining knowledge with a variety of hair textures. Whether you’re looking for the perfect chocolate brown, sun-kissed highlights, or a splash of magenta, Monica has got you covered.

Thursday, September 13th, 2012

Salon Tonic is honored to be chosen by Goldwell to launch the newest color line: Nectaya.  This is the first ever permanent hair color with patented IntraLipid ingredients which sustainably replenishes lost lipids inside the cuticle.  It has up to 92% naturally derived ingredients for a rich, nurturing formula that contains deep conditioning Argan Oil for a smooth and exceptionally shiny finish.  This sophisticated rich color has up to 45% more brilliance leaving noticeably healthier feeling hair.  Ask your stylist for further information on whether this premium color would be best suited for your hair type.

Thursday, July 26th, 2012

Just in time for summer!  The silver line adds pigment to the hair that neutralizes and counteracts yellow tones.  The ocean silk technology in this line will also leave your hair shiny and strong and the UV protection will protect your hair from the harsh summer rays!  Great for blondes or brunettes.  The pigment also provides volume & healthy luster to the hair.  This is the most highly pigmented shampoo and conditioner we have seen yet.  It has been flying off the shelves.

London, 1985

Friday, March 30th, 2012

I spent a month in London in 1985.  Within the first few days of landing, I visited a salon I heard about in a music documentary and had my roots lightened and colored bright red.  I was excited to see and learn about a foreign subculture, and having the right hair was part of the experience. When Erin Anderson, co-founder of Woodley and Bunney, asked me to be part of a photo contest that involved creating a look that depicted a period and genre in London, my left eyebrow raised.  I became obsessed.  I pulled out all of my old photos- I googled images for hours. The intensity was furthered by the photographer:  HERNY DILTZ!   It has been fun reconnecting with my past.  I will be spilling out more details in upcoming posts.  I shot this image on my iphone.


Friday, March 23rd, 2012

Kelly Osborne:  my new hero.  This amazes me.  I know hair can have an impact on your overall look, but this is such a strong example it has me grinning from ear to ear.  I kept hearing about how great her hair looked from random sources and I just had to see for myself.  I have to thank Tara from yoga class today for giving me the heads up about how stunning this most recent shade of lavender looks.  It is not for everyone, but it sure is fun to look at!

Dimitrios Tsioumas

Wednesday, March 21st, 2012

This cut and color is the  product of the wildly talented Dimitrios, who graced the salon last Sunday to give an advanced class that brought hair stylists together from all over California.  His vision and artistry are breathtaking.  I think this video of his 2011 collection is super fun.  Who is he?  Goldwell International Master, Mizu NYC Creative Color Director and two time winner of the International Color Zoom Challenge.  But what I love most is that he truly wants everyone to learn how to do great hair and takes the time to connect to his students.    It was an honor having him at the salon.

Pastel Hair

Thursday, March 15th, 2012

Meeting with Erin Anderson was a blast.  When I asked her what is new and exciting she shared, “Everyone has pastel hair!”   I couldn’t think of a more perfect way to celebrate spring.  She had a few other ideas that I will let you in on next posting.

Never Stop Learning

Wednesday, March 7th, 2012

Tonight we are having an advanced color class to prepare for an all day color event with the top colorist of the nation on March 18th.  The models are showing up at 6:00, so if you are walking around our neighborhood tonight, peek in and see what we have learned!


Sunday, March 4th, 2012

Bright and Bold colors have hit the 2012 fashion runways and are as powerful as the pigment.  Tonic is proud to have found the strongest and most long lasting tint for this new fashion trend.  We are really excited to get creative.